ED Sports Fanatics..The Making!

MediaAgility, already known for rolling out edutainment apps, has come up with another app for Sports travelers called ‘ExpeDiction Sports Fanatics’. Talking about the number of apps is as easy as it seems, though most of us are not conscious about the efforts and toil that it takes. Producing a single app may take 160 to 180 days of 25 to 30 constant workers. Lets sneak into behind-the-scene actions.

A little background before starting. It was planned to launch the app by the name of ExpeDiction with 13 major volumes covering arenas on History, Culture, Festivals, Art, Sports (of course) including many others. However, while testing for the bugs and errors, the active team of developers and app testers at MediaAgility found it (Expediction) ‘hefty’. They wanted it to be more specific and user-friendly. Thereby, during the testing process, it was discussed to segregate all the 13 volumes into 13 distinct apps.

The sports affiliated volume has been given the name ‘ED Sports Fanatics’ (on both platforms- Android and iOS). This application is framed keeping in mind the thought process of a ‘Sport Enthusiast’ as it takes into account the places loved and preferred by all Sport fans. Plus, there are attributes like importance, timings and special features of the given entities.

When Senior Management was asked about the app’s structure, one of the officials said “ED Sports Fanatics focuses information from Travelers’ perspective.” From Data Collection to Testing, every strenuous task got pulled off smoothly in the end.

According to the team of app testers, features in ED Sports (Journal, Staples, Matchsticks, Potpourri, World Map to name a few) have been drafted to facilitate a hassle-free user experience.

Gradually, more people joined the team of this app. From Developers to Designers to Content Analyst to Creative Writers to App Testers, all worked in unison. “Making the best Sports cum Travel app” was the motto. Following roles were performed by the company’s workforce while working for Sports attractions:

• Firstly, the tasks got pulled off by way of Content Analysts. Tasks like researching, collecting and refining of complex data into user-friendly mode were served in their plate. Summarizing all forms of content before being presented in written form was analysed by Content Analysts. The emphasis remained highly on objective evaluation of data than on being subjective.  The ‘said’ data included detailed information on related sports venues and complexes.

• Up next, was the contribution of Designers endowing users ‘that’ feel towards the visibility of this app. The Designers have worked passionately on the User-interface (UI) and designing of App. Using their hands, heads and hearts; Designers invented new things and gave the app a feel good appeal.

• Developers on the other hand worked on design, testing and maintenance of software programs. These developers created software programs suitable for a wide variety of users, while carrying out detailed investigations into software requirements. Whereas Coding was said to be their supreme forte.

• When an app is ready from developers’ end,  App Testers enter into scene. In relation to the smooth functionality of features and icons, App Testers have to do the Quality Analysis, or QA as they say, of the functionality/ UI.

• Then, there were FAQ’s and descriptions drafted by Creative Writers. These writers, through their creativity brought the exact expression of the usage, benefits, features and description of this app. Self-expression, creative imagination, open-ended thinking and exploration were few good traits of Creative Writers.

Data stays intact and does not loses out even when the app is used offline. Also, the little details of a particular place can be viewed whenever and wherever you want.

The Supportive Sporty Idea

It is very well said that sports are the epitome of hard work and dedication. The craze for sports among extremely enthusiastic people earn them a title of ‘super-fans’. The rapid increase in the ratio of rabid fans shows their tenacious love and undying sporty spirit. They cheer for their team with clapping, fist-pumping and shouting positive exclamations toward the field of play.

There is no surprise that we have ample number of online stores for sports t-shirts, hats, jerseys, polo, license plates, hoods, sweatshirts, tees, shoes,  team merchandise and accessories. Moreover iOS app and Android App cover so much of market. Being a part of Mediaagility, we checked out the passion for sports among the employees. Here are their rave reviews:

• Robert, a fanatical basketball fan, wears scarlet red cap whenever he goes to watch the live basketball games in the stadium. He considers it to be lucky charm. And luckily the team he supports win each time. Once he had worn a black cap and the match was withdrawn. Ever since , wearing a red cap was considered as symbol of fortune according to him.

• Paul loves playing chess with his best friend. He asks his wife to prepare hot coffee only and offer no appetizers, lest his hands would be soiled and he requires washing them. He wants no disturbance during the chess game and is totally lost in it.

• Sports mania has influenced Jack so much that the wall of his room is filled with posters of the English former footballer, David Robert Joseph Beckham. Not only this, he got special sports themed room designed. He loves to play fantasy football.

• Even Jack’s younger brother, Tom is reading Wisden Cricketers' Almanack 2013. He is a die hard fan of cricket. He was so much engrossed reading this book that he forgot to wish his girlfriend's Birthday. This is unbelievable!!

• Anderson's daughter, Elly, is not even 12 and asked her daddy to gift her the skirt as short as the one worn by tennis players. She loves Maria Yuryevna Sharapova, a Russian professional tennis player.

• Ronald, who loves hockey as much as his girlfriend, gifted her beloved, two coffee mugs bearing the photo of Bobby Orr with a sporty quotation on the occasion of her Birthday. He gets so much fascinated by the latest hockey news.

• Gracie uses custom colors for the face, body, hair and even nails. Gracie gets the poster designed for each and every cricket match and does not miss any of the matches ranging from test match to semi-finals or finals. Her poster had great quotation “Buck Up Australia With Leaps And Bound Just As Our National Kangaroo”. She was also awarded as the best poster maker of the match.

Surrounded with such sports maniacs and sportaholics all around, Mediagility envisaged the idea of coming up with the best sports app. Hence, the birth of ED Sports Fanatics. This sports animal app will have all the relevant information about different sports venue around the world. Featuring perfect schedules and world sports venues, this app is really going to be a boon for the people passionate for sports.

Sports Fanatics and MediaAgility

MediaAgility holds a good news for all the sports lovers cum travelers. Any guesses? Ofcourse, it’s an app! Yes, it has information, we never compromise on that front!
Here it goes! The name of this app is Expediction Sports Fanatics. MediaAgility keenly considered the needs of Sports Travelers. Not only the app contains all kinds of Sports venues present on the globe, but the detailed information on them is sure to quench the thirst of Sports Travelers.
Arenas, Golf Clubs, Sea Surfing, Stadiums, Circuits, Ranges, Tracks and Sports Clubs among others form the broad categories in the app. Coming on the information, it  consists of Description, Address, Entrance, Size of venue, Era of the construction and Purpose of the venue. Not only that, a user gets answers to Why, When and How to go to the particular Sports venue, which leaves no scope for doubts and queries.
The features offered by ExpeDiction are unique and useful. There are various modes and views of app. While default mode goes from Map to Categories selection, user is free to go the other way round through ‘Magic Drill’. Like we bookmark the pages while reading, MediaAgility has introduced “Staples” in all the apps. Matchstix and Potpourri change the number of entities and information visible in one go. Like you maintain a travel book with experiences and comments, ED allows you to create and share notes on various entities. Plus, travelers can plan their trip with ‘My Journal’ and ‘Map’. 

ED Sports Fanatics has all the required features, views and modes to make it a comprehensive and useful package for all the Sports Fanatics. It is available on Android as well iOS. So, you can map a Sports tour today! What are you waiting for?

Words at your hand with LD SAT

Preparing for an English language examination and memorizing words and their attributes can be a Herculean Task for anyone. But in this era of smart on-the-go devices, how can we not find an app that can raise our proximity to the expert level of the language. I found one- LingoDiction SAT, an app by MediaAgility. 

Let me elaborate on a few points why this app is among my favorites.

1. It is more than a dictionary or thesaurus. This app offers the meanings, synonyms, antonyms, usage, origin and root for more than 6000 words. It was amazing to find out even the most unusual words.
2. You can quiz yourself. Set the number of questions you want to take under the category of your choice and get quizzed! The app maintains a scorecard of your performance, which can pride or embarrass you later on.
3. Play games. I fell into nostalgic state when I played the 8 mini-games including Scramble, Match it, Guess the Word and Army of Synonyms. It is a unique combination of education and entertainment. You test your English vocab while games maintain the thrill.
4. Share your scores. I flaunted my quiz scores on my facebook timeline. You can do the same. However, you need to score first. Wink!
5. It’s user-friendly. Unlike any other app, LingoDictionSAT never takes its users as already the master of language, it respects new users. With uncluttered interface and help screens, it was easy to sail across the first time.
6. The combination of book and cube in one app emits that required touch of Edutainment. Edutainment, I believe is the best theme to facilitate learning process for any living being.  
7. I can practice English language for as much time as I want. The boredom and monotonous text would not be able to bother me anymore. It is preparation for any exam in USA, UK, Australia or Canada, I know I can practice English for hours. While I am using this app for IELTS, my friends are using it for SAT, TOEFL, GRE and GMAT.
8. If I don’t like anything in LD SAT, want to offer suggestions or feel like adding my knowledge to the app, I can do it! There is a feedback option that keeps me satisfied that this app is for our personal convenience.
9. The words I have found difficult, the words I often forget and other important words can be stapled in self-fabricated categories. This allows me to keep those words handy for future reference. Hence, LD SAT became my ideal SAT tutor.
10. I get an option to download 3 types of packages with 2,000 words each.

Seldom do we find such a vast English tutorial, which has a plus point of interactivity. I keep on adding words to my vocab, so that I can score better in English games. The more I score in English vocab games, the more I am assured of my performance in entrance examinations.

English language learning has indeed been made easy by LingoDiction SAT. I can leave my English vocabulary worries on this app.  

Edutainment - How It Touches Our Lives?

The world is swooning by the concept of edutainment, and so are we. Edutainment has become the new buzzword these days, capturing the attention of everyone, from a 24-months old child to a 60-year-old business tycoon. And how?

It is because this unintentional and informal way of gaining knowledge is way more interesting that the conventional ways. And here learning is not just limited to gaining enough knowledge to pass the examinations, it is much larger than that. Countries these days are using means of edutainment to spread awareness about various fatal diseases and social issues like cancer and women abuse respectively. Movie makers and software developers now-a-days come up with entertaining products that help attract and maintain the audience, while blending in some deliberate message or sort of knowledge.

The consumer is more aware now- more aware of where he is going, what is he consuming, and what can be the possible outcomes of what he does. This is because he is open to learning now-- condition being it isn’t boring anyways! Products are being marketed in a way that the consumer trusts them completely, and gets important message in a much lighter manner. And hence, companies are raking in profits simply by presenting the consumers with sources that make sure we learn a lot while getting amused. Media has played a vital role in expanding this concept to every nook-and-corner of the world. Majority of computer games being developed these days ensure the same, and become instant hits with the people playing them. And the schools, where the future scientists and doctors of the Earth spend a major part of their day, have also come up with creative learning strategies that do not let children surround by boring vibes while going to schools.

That said, edutainment has a bright future ahead. And it is here to remain-growing bigger by the second!

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Edutainment: A New Buzz Word

"Edutainment" a buzzword these days, for starters, is the portmanteau formed of two simple terms Education and Entertainment. Going into details, the idea behind coining this term was to come up with more effective ways to learn things. Learning the facts in traditional ways has become so out now, and it is all about indulging in fun ways to gain knowledge. To start with, the very basic medium of edutainment are our very own fables, games and that television-set sitting in the corner of the living room. This tells that though the word is new, it is in use since time immemorial. It’s just that we have started implementing it more seriously these days. Let’s see how a fable acts as a source of edutainment, and helps kids learn in a fun way.

Story of Cinderella, which has its roots in China is one fable nearly everyone has heard of in his/her childhood. In this classic myth, a lady from the lower class, through her kindness, physical beauty, and help from others, marries a prince and lives happily ever after. The basic moral of the story is that woman's happiness depends on a man and a woman needs to be transformed to fit into that man's world. While the Asian Cinderella is characterized by her non-individual qualities, such as her daughterly piety, the American Cinderella is admired for her individual qualities, such as physical beauty and resourcefulness. Both ways, the story is designed to teach a lesson about which behaviors the culture will reward.

This was just a short and very basic example to show how edutainment has entered our lives and is helping us learn. And it is actually changing the way we as a society think-- for good. Moreover, it is even helping companies market their products.

Edutainment - A portmanteau of Education & Entertainment

Edutainment (a portmanteau of Education & Entertainment), as the name suggests quite well, is any content that educates people while keeping the amusement quotient high. Edutainment is anything that helps one gain knowledge, but, in a manner that it doesn’t become burdensome. Though this sort of education is known to us since ages, but what’s new is the term Edutainment we have started referring to now-a-days. Thinking when did we learn something in a play-way method? Well, think about all the parables and fables? And various kid-games like alphabets and building blocks? Or even that show on the large LCD mounted in one corner of your wall?

This unintentional and informal way of gaining knowledge is what we now call Edutainment. And here learning is not just limited to gaining enough knowledge to pass the examinations, it is much larger than that. Countries these days use means of edutainment to spread awareness about various fatal diseases and social issues like cancer and women abuse respectively. Movie makers and software developers now-a-days come up with entertaining products that help attract and maintain the audience, while blending in some deliberate message or sort of knowledge. That said, edutainment has a bright future ahead. And it is here to remain.

And since, this concept soon became a hit, companies are raking in profits simply by presenting the consumers with sources that make sure we learn a lot while getting amused. Media has played a vital role in expanding this concept to every nook-and-corner of the world. Majority of computer games being developed these days ensure the same, and become instant hits with the people playing them. And the schools, where the future scientists and doctors of the Earth spend a major part of their day, have also come up with creative learning strategies that do not let children surround by boring vibes while going to schools.

This is the effect of Edutainment, and it is just growing bigger by the second, for good!!

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